About

Our Story

About
Mashuba Tours

Born at the foot of Kilimanjaro. Built on trust, expertise and a genuine love for Tanzania's extraordinary landscapes and people.

2015Founded
500+Guests Served
60+Countries
5.0★Avg. Rating
Our Story

Born at the Foot of Kilimanjaro

Mashuba Tours was founded in 2015 by France Tarimo - a Moshi born guide who had spent years leading expeditions for international operators and decided it was time to build something of his own. Something that put the guest experience, the mountain crew, and Tanzania's communities at the centre.

What began as a one-man trekking operation has grown into Tanzania's most trusted boutique adventure company - with a hand-picked team of expert guides, a dedicated safari division, and a global reputation built entirely on five-star reviews and word of mouth.

We've never compromised on the things that matter: safety, honesty, and genuine Tanzanian warmth. Our guides are locally born and internationally trained. Our prices are transparent and all-inclusive. And our commitment to responsible tourism means the communities and ecosystems we work in are always better off for our presence.

KINAPA-licensed guides
100% Tanzanian team
No hidden fees
Fair porter wages
TripAdvisor Excellence Reviews
Emergency evacuation plan
Ngorongoro Crater
Zanzibar
Safari
Kilimanjaro
10+
Years of Excellence
10+
Years of Experience
500+
Happy Travelers
92%
Kilimanjaro Success Rate
100%
Local Tanzanian Team
What We Stand For

Our Core Values

Every decision we make - from route selection to porter wages - is guided by these six principles.

Safety First

Every expedition is planned with safety at its core. Our guides carry oxygen, pulse oximeters, and first aid kits. We never compromise on your wellbeing.

Responsible Tourism

We actively support the communities we work in - from fair porter wages to conservation partnerships with Kilimanjaro National Park.

Genuine Hospitality

Tanzanian warmth is not a marketing line - it's who we are. Our team treats every guest like family, from airport arrival to summit celebration.

Expert Local Guides

Every guide is KINAPA-licensed, locally born, and deeply knowledgeable about Tanzania's mountains, wildlife and culture. No outsourcing, ever.

Tailored Experiences

No two travelers are the same. We build custom itineraries that match your fitness level, budget, timeframe and personal interests.

Transparent Pricing

We believe in honest, all-inclusive pricing with no hidden fees. What you see is exactly what you pay - nothing added at the last minute.

Our Journey

The Mashuba Story

Sixteen years of growth, guided by passion for Tanzania and respect for every traveler.

2015
Founded in Moshi

France Tarimo begins guiding independent trekkers to Kilimanjaro's summit after years working with other operators.

2017
First Safari Operation

Expanded into Tanzania's northern circuit - Serengeti, Ngorongoro, Tarangire and Lake Manyara safaris.

2018
Porter Welfare Program

Launched Tanzania's first certified porter welfare program ensuring fair pay, equipment and medical support for all crew.

2020
Survived the Pandemic

Maintained our full team through COVID-19 with zero redundancies - loyalty our crew has repaid tenfold.

2023
TripAdvisor Reviews

Recognized as one of Tanzania's top-rated tour operators with 10+ five-star reviews.

2026
500 Happy Travelers

Reached the milestone of 500 guests - from solo adventurers to corporate groups, across 60+ countries.

Meet the Team

The People Behind Your Adventure

Every member of our team is hand-picked, locally trained and deeply passionate about Tanzania.

France Tarimo

France Tarimo

Founder & Lead Guide

Born in Moshi at the foot of Kilimanjaro, Franco has guided over 500 climbers to Uhuru Peak over 15 years. KINAPA certified, wilderness first responder.

500+ summit guides
What Travelers Say

Heard From Our Guests

"Franco is simply the best guide on Kilimanjaro. His knowledge, patience and genuine care for every climber on his team is extraordinary. We summited at sunrise - I will never forget it."

Sarah K.
United Kingdom
Lemosho 8 Days

"Mashuba Tours arranged a flawless 7-day safari for my family. Grace spotted animals we never would have found on our own. Every detail was taken care of perfectly."

Michael T.
United States
7 Day Big Five Safari

"After using three different operators on previous Tanzania trips, Mashuba is in a completely different league. The transparency, communication and warmth of the team is unmatched."

Hanna L.
Germany
Machame Route

Ready to Start Your Adventure?

Join 500+ travelers who have trusted Mashuba Tours with their Tanzania experience.